Group M Worldwide Inc.
Job title: Digital Planning Director
Group: EMEA Paid Media Engine
Reports to: EMEA Planning Lead
Job purpose :
This role is responsible for the digital planning and integrat ion o f the EMEA activation hub for this client . We operate a fully integrated cross – digital channel approach to deliver ‘s media objective s . The EMEA Paid Media Engine team provide s a digital planning and buying approach to driv e maximum ‘Outcomes’ for across the region .
This role is dedicated to leading integrated digital planning , client leadership and operational project management in the paid media engine , working alongside a specialist channel delivery team and an overarching digital Engine lead. Whilst being a key point of daily contact for our local hub connectors in applicable markets, y ou will also be responsible for building a strong relationship with :
Reporting S tructure:
The Planning Director report s directly to the EMEA Planning lead . You will work directly, day to day with our channel delivery specialists to ensure consistent high quality output for our client stakeholders.
Key skills & knowledge:
The individual will be expected to use their own initiative to manage and coordinate workstreams to deliver integrated campaign s across search, social and programmatic platform s . You will lead by example, creating an environment where all members of the team have an opportunity to fulfil their potential and deliver exceptional work for our clients .
The 3 key principles of the role are:
Principal responsibilities :
Drive our Product
D evelop our process
Rais e our profile
P ersonal p erformance measures :
The Paid Engine Planning Director w ill predominantly be measured on the output s below :