Direct Marketing Manager – Digital Acquisition Full Time

SHELTER

Flexible – Travel to London-based office, fundraising and industry events required occasionally

Closing date: 11 September 2022 at 11:30pm

An unmissable opportunity for a brilliant digital creative thinker

Calling all creative and inventive individuals. Are you a born leader with impressive digital expertise and an innovative creative skillset? Looking to make a transformative difference to the lives of those within the housing crisis who need drastically need our help?

Join Shelter in the highly rewarding role of Direct Marketing Manager for Digital Acquisition – a golden opportunity to join a pioneering charity where you will play a vital role in delivering our multi-million-pound campaign at winter and work across Shelter s new individual supporter digital channels, propositions and products year-round.

About Shelter

A home is a fundamental human need, as essential as education or healthcare. Yet millions of people across Britain struggle on a daily basis with homelessness, bad housing conditions, soaring rents, discrimination and the threat of eviction. So, we are striving for change, with individuals, in communities, across society, and leading the way to a safe home. We need ambitious, best-in-class individuals who are passionate about our cause to join us at this exciting time. This is your chance to play a part in the fundamental change we are striving to achieve.

At Shelter we are united by our purpose to defend the right to a safe home. Our enemy is the social injustice at the core of the escalating housing emergency. We believe that to win that fight, we must be representative of the people we are here to help and those who support our movement for change. In all our people decisions, we take pride in being inclusive, fair, equitable and transparent. We have committed to combat racism both within and outside Shelter and welcome you on our journey to becoming a truly anti-racist organisation.

About this exciting role

This is a great opportunity for someone who is looking to excel in digital fundraising and marketing strategy and oversee the effective implementation of plans. Working alongside a dynamic and ambitious team delivering the Individual Giving programme and calling on your constant curiosity for industry leading campaigns and ideas, your focus will be on BAU and delivery and leading on inspiring the team and sharing your knowledge and skills.

We will count on you to lead on the development and delivery of the Individual Giving strategies and proactively manage the team to develop and optimise insight-driven supporter-led campaigns and work cross-departments to deliver an exceptional and integrated supporter experience.

You will take an active role in investigating, testing and rolling out digital-led innovation and improvements of current products, platforms, and make a vital contribution to projects in development, while ensuring you provide effective management and development to our Senior Direct Marketing Executive for digital acquisition, ensuring they deliver on objectives.

About you

This key role requires an innovative individual with a natural creative flair and digital expertise, including digital marketing and developing digital supporter / customer journeys and engagement for end-to-end campaign management of paid social, search and digital PR. You will also have a strong track record of applying best practice in marketing communications and substantial experience in drawing up digital marketing strategies.

A natural communicator, you will be an expert in communicating digitally, and possess strong project and campaign management skills, with an ability to manage multiple projects at once. A collaborative, results-driven and adaptable approach to your work is vital, as are effective management and leadership skills with the ability to manage, motivate and develop others.

Benefits

We offer a wide range of benefits, including 30 days of annual leave (pro rata), enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.

Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We re here so no one has to fight bad housing or homelessness on their own.

To find out more about the role and the benefits of working for Shelter please visit our website. Apply to be part of our team and be the change you want to see in society.

Safeguarding is everyone’s business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.

Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them.