Assistant Manager, Research & Performance Insight Full Time

Lloyds Banking Group

ABOUT US

At Lloyds Banking Group we serve more than 26 million customers and 1 million businesses. Join us and you can make a real difference.The Brand and Research Insights team operates within the Strategic Insights team, part of Lloyds Banking Group’s Chief Customer Office (CCO). CCO is a group-wide function responsible for driving forward the customer agenda for the Retail customer franchise and LBG more broadly. Strategic Insights’ mission is to ensure a deep understanding of customers drives decisions across LBG. We do this by providing compelling and trusted insights about our customers and the world around us, created by combining internal LBG customer and product data, customer research and external intelligence. We work closely with colleagues across Lloyds Banking Group to drive improved propositions and services to meet our customers’ needs. More information on what we do and how we do it can be found here

CORE PURPOSE OF THE ROLE

This is an excellent opportunity to join as a Research Assistant Manager, supporting the brand communications area of research.

This position involves leading and supporting on research projects to optimise impactful brand communications across the Lloyds Banking Group portfolio of brands, as well as tracking and evaluating the performance of our marketing and brands.

Working closely with the Research Managers across the communications lifecycle, supporting at each stage of communications research, from communications development through to in-market evaluation.

Responsible for delivering relevant insight from research, interpreting results and delivering practical recommendations to facilitate effective decision making and drive enhanced outcomes.

Ready to operate with autonomy, engaging experienced Research Managers as required, and supporting multiple Research Managers with a range of specialisms, and reporting to the Senior Manager, Brand Insight. A versatile teammate, both analytical and intuitive, contributing as part of an expert team and focus on developing your research expertise.

Alongside a passion for research excellence, you’ll be curious about new insight techniques and developments within marketing and have a broad commercial understanding to ensure insight is delivered in a meaningful way.

Key accountabilities

• Managing research projects, including research design, setup, and reporting, working with multiple agencies to deliver accurate and reliable research results that meet business objectives, timescales and costs.
• Fostering excellent working relationships to with internal colleagues to align on research objectives, action standards, stimulus and sample in order to drive action from results.
• Delivering insight based, practical recommendations to facilitate decision making on communications, standing for objectivity and highlighting market trends potential competitive threats.
• Supporting the interpretation of analysis of continuous data and being an expert in the available data and its applications.
• Crafting succinct research summaries and taking the opportunity to synthesize insights across projects to constructively challenge business plans and to improve performance.

WHAT ARE WE LOOKING FOR?

ESSENTIAL

• Minimum of 3 years research management experience in brand insight delivery via continuous or ad-hoc quantitative and qualitative consumer research.
• Strong analytical skills, proven ability to use and interpret quant data and optimise effective data collection techniques
• Project management skills: track record of efficient delivery of projects, adept at managing multiple projects and prioritising workload and project scope to support targeting timescales and budgets.

DESIRABLE

• Ideally 2 years client-side experience of brand and marketing tracking and communication testing and evaluation.

We’re also committed to building a workforce which reflects the diversity of the customers and communities we serve. Join us and you’ll be part of an environment where people really care about their work and the impact it has on colleagues, customers and communities.

WHAT YOU’D GET IN RETURN

We’ll give you a competitive remuneration packages which includes:

• A performance share bonus
• A generous pension contribution
• A flex cash pot you can adjust to suit your lifestyle
• Private health cover
• 28 days holiday plus bank holidays
• Various share schemes including free shares

And as a multi-brand, multi-channel business, we have the scale and reach to give you a diverse range of opportunities to learn, grow and develop and to help you achieve a rewarding and fulfilling career, in a team committed to its purpose of Helping Britain Prosper.

We’re happy to consider options for agile working. We operate a hybrid model, enabling colleagues to experience the benefits of time in the same location as their colleagues while also entrusting colleagues with choice about how, when and where they work, to deliver their very best.

If this role sounds like it could be for you, we’d love to hear from you.

Together we make it possible.